The gambling industry is going through a turning point right now. Everyone talks about Web3, but there is still no working framework for launching and scaling. Web2 products are trying to adapt to Web3. Some start with Web3 from the outset and bet on spraying money around (100% RTP, tournaments worth 5 million dollars). Some bet on hype, some believe in the power of personal brand.
I did not get to speak at SiGMA in Rome, but instead I answered the guys’ questions about Web3 gambling. I may be wrong in places and could be mistaken, this is a new path for everyone. As of the end of 2025, I talked about what sets crypto players apart, which geos are overheated right now, which ones are empty instead, why operators need their own tokens, and why prediction markets took off the way they did. The author’s position may change.
The full answers to these questions came out as a separate piece for SiGMA World: https://sigma.world/ru/news/majk-danshin-o-razvitii-produkta-v-napravlenii-web3/